All customer stories
Footwear

Insignia: Reviews and attributes that read like the brand on every product

Insignia built a review program on Quoli from a clean slate. Today every product page anchors craftsmanship signals on top of verified reviews, and the Quality attribute consistently scores Excellent across the catalog.

6.5K+
Reviews
$110K+
Attributed
22%
Photo/video
Insignia brand visual
Industry
Footwear
Products
Footwear, formal shoes, occasion
Location
Pakistan
Integrations
WhatsApp, Meta, Google
Website
insignia.com.pk
Challenge

What was getting in the way

Insignia's product pages ran on stock product photos and copy, with no structured social proof and no way for the next shopper to filter reviews by quality or craftsmanship signals. Premium footwear demands category-specific signal, and the program was being built from a clean slate.

Solution

What Quoli shipped

Quoli rolled out the full stack from launch. Reviews collected post-purchase via email. Attributes captured quality and craftsmanship on every review so the next shopper saw matched expectations above the buy button. Questions deployed across product pages so shoppers could ask before buying. Custom Sender Domain meant every review request came from the store's own branded sender, lifting open rates and trust. The Quality attribute consistently scored Excellent across the catalog.

Quoli stack Insignia runs

Reviews collect post-purchase via email. Attributes capture quality and craftsmanship signals on every review so the next shopper sees matched expectations above the buy button. Questions deploy across product pages so shoppers can ask before they buy. Custom Sender Domain keeps every review request branded with the store's own sender.

How Insignia built a review program around craft and quality

Insignia turned on Quoli's full stack from a clean slate: post-purchase Reviews collected via email, Attributes capturing quality and craftsmanship on every review, Questions deployed across product pages so shoppers could ask before buying, and a Custom Sender Domain so every request came branded with the store's own sender. The Quality attribute consistently scores Excellent across the catalog.

6.5K+
Reviews
$110K+
Attributed
22%
Photo/video
4%
Submission rate
4.6
Avg rating
Excellent
Quality attribute

Quoli has significantly boosted our sales by simplifying review collection. The analytics help us understand our customers and improve our service. The support team is responsive, helpful, and quick to address every concern.

GM Ecommerce, Insignia
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