Five stars is a number. Attributes are proof
Collect rich custom attributes with every review. Fit, scent, skin type, taste, durability. Aggregate them on product pages. Let shoppers filter to reviewers who match them.
Eight tools to capture the proof beyond stars
From the schema you define to the dashboard your operator opens on Monday morning.
Capture who the reviewer is: skin type, body type, age range, hair type, occasion. Powers the 'people like me' filter.
Capture how the product performed: fit, recommendation, results, durability, comfort. Pre-defined styles, ready to drop in.
Recommendation, fit, results, quality, sentiment, plus dropdown, slider, pills, and scale formats. Pick a starter, customize as needed.
Bars and distributions render directly on your product page widget. Update live as new reviews come in, no caching, no stale data.
Attributes appear in the Review Collection Form, the product page widget, the Happy Customers page, and inline on every review card across your storefront.
Every attribute carries the SKU, variant, and verified-buyer flag. Cross-reference with order history for richer customer cohorts.
Suggest attribute values based on what previous reviewers said about the same product, so reviewers fill in faster.
Pull attribute values automatically from free-text reviews, even if the reviewer skipped the form.
From the schema to the matched review
Pick attributes per product type. Tees get fit + fabric. Candles get scent + burn time.
Reviewers see your attributes inline with their review form. Optional, mobile-first, autosaved.
Aggregated bars on product page. Click a pill, the review feed re-renders to matched reviewers.
Built-in schemas for every category
Start from a vetted starter schema. Customize from there. Or build your own from scratch in the admin.
The review feed that matches you
One click on a fit pill or skin-type tag, and the review feed re-renders to people built or skinned like you. That's the moment 4.9 stars becomes "will this work for me."
Built a verified customer review program from the very first launch
Salitex runs a category-leading review program on Quoli with attribute filters, verified-buyer signal, and an Excellent score on the Quality attribute across the catalog.
Read case studyWhat to ask, by what you sell
Salitex cut returns 18-25% the first quarter fit filters went live.
Higher product page-to-cart for niche skin profiles where 4.9 stars alone won't convince.
Sweetness, body, pairs-with, occasion. AOV climbs on bundle picks.
Filter by room on the product page. Fewer wrong-room returns.
Questions before you install? We've got answers
What operators ask before turning on Attributes, covering schemas, completion rates, what migrates from your current tool, and what's coming with AI extraction.
What types of attributes can I collect?
Two: customer attributes (skin type, body type, age range, hair type, occasion) and product attributes (fit, recommendation, results, quality, comfort). Mix and match per product, with pills, sliders, dropdowns, and scale formats.
Can I import attributes from Loox, Okendo, Junip, or Yotpo?
Yes. If your previous tool collected attributes, Quoli auto-maps them during migration. White-glove migration on paid plans handles every step, including export, import, schema mapping, and redirects, in under a day.
Where do attributes show up?
In the Review Collection Form when shoppers submit, on the product page attributes widget, on the Happy Customers page, and inline on every review card across your storefront.
Are attributes opt-in and GDPR-compliant?
Yes. Personal attributes (skin type, body type, age range, hair type) are opt-in and GDPR/CCPA compliant. Reviewers can skip any attribute they don't want to share.
What's on which plan, and is there a free tier?
Attribute collection runs on Starter and above. AI features for attributes, including auto-suggest from past reviews and AI extraction from review text, are coming soon to Unlimited. See pricing for the full breakdown.
More from the platform
One photo collected at review time powers your PDP, your paid ads, your AI responses, and your storefront. Each product ships great alone, but the lift compounds when they run together. See every product
Let your customers do the selling
Install free on Shopify. 14-day trial on every paid plan. White-glove migration on day one.